These days, more and more women are talking openly about how they choose to approach the ageing process, and why they feel empowered to take control of their own image and how they choose to present themselves to the world.
One of the key findings to come out of a new Allergan consumer survey* was that first and foremost, women want to look and feel beautiful for their own validation, rather than someone else's. Out of 7,700 women surveyed worldwide, almost three quarters (74%) said they make the effort to look good for themselves.
Self-confidence is key with 42% saying a desire to boost their confidence is why they would consider treatments with injectables.
And when it comes to these types of aesthetic treatments, many women also agree that there should be more transparency around the way we talk about it.
Talking about appearance medicine
In total, 70% of the women surveyed said that they should be able to talk openly about cosmetic procedures. In recent times, it seems the public perception of these treatments is also starting to change, with 65% of women agreeing that facial fillers are more socially acceptable than they were five years ago.
These findings paint a compelling picture of the ways women choose to achieve their own beauty goals, and with the changing face of the industry – we agree!
For us, it's about helping women feel confident; and for over 20,000 Caci clients in New Zealand that means having a mix of skin treatments and appearance medicine to help them achieve skin confidence.
In the same Allergan study, it showed that over 47% of women are open to looking at ways of maintaining their youthfulness; we provide complimentary consultations so these open conversations can be had with no pressure, and no judgement.
We enjoy sharing our expertise, and ensuring you have the education to make an informed decision. If you would like to know more about our treatments, or speak to an expert in more detail, book a complimentary consultation at your local clinic by clicking the Request a Consultation button above, or call 0800 438 438.
*Allergan Medical Aesthetics: 'The Changing Faces of Beauty: A Global Report'